Social Responsibility Score (SRS)
The independent signal that predicts capital movement. Methodology-led, peer-reviewed, available across 64 markets.
Explore SRS →We measure what people think about brands - then link those perceptions to the movements that matter: revenue, share price, market share. One methodology. Any brand. Every market.
The old playbook measured compliance. We measure belief. Because belief - trust, credibility, preference - is what the market actually prices.
The independent signal that predicts capital movement. Methodology-led, peer-reviewed, available across 64 markets.
Explore SRS →The market intelligence readers forward. Editorial-grade, sponsor-safe, research-backed.
Read Catalyst →The research engine. Methodology, peer review, and the public data that underwrites the signal. Open to academics and independent researchers.
Inside the Institute →Perception moves capital. Measure it.
One methodology. Any brand, every market.
Measure signals, not regulation.
Scale through partners.
Brand value maps to shareholder value.
Benchmark data live in UK, USA & Australia. SRS deployable in 64 markets.
Our first public Catalyst issue is being prepared for release. Subscribe to get it in your inbox the day it ships.
Coming soonThe inaugural cohort of SRS-certified brands and technology partners will be announced shortly.
Coming soonThe first public methodology note from the GMS Institute will be published alongside the framework's v0.5 release.
Coming soonBook a 30-minute briefing. We'll walk you through the methodology, show live examples from your category, and scope how GMS would work for your brand.