SRS Now
Establish your baseline performance and quickly size the sustainability opportunity - or risk - in your category. Delivered within 72 hours of study commencing.
Where do I sit vs peers? What's the scale of my exposure?
Book a demo Social Responsibility Score
Measure how closely your brand meets sustainability demand
Then quantify the $ risk and opportunity compared with your category peers
The shift
Shift perception. Drive revenue.
Sustainability matters to your stakeholders. Investors demand it, employees desire it, and consumers choose on it. An improvement in sustainability perception - as measured by SRS - has been proven to align with revenue growth.
4 pts / ~1%
A 4-point improvement in SRS aligns with approximately 1% increase in annual revenue.
The relationship varies by industry - contact us for category-specific analysis.
The SRS toolkit Baseline Quantify Diagnose
Baseline. Diagnose. Quantify.
Three tools built on one methodology. Use them individually or together - each answers a distinct question about your sustainability position in the market.
SRS Quanta
Translates the SRS gap between your current position and the top quartile into a formal dollar estimate of revenue risk or opportunity - the commercial case for action.
What is this worth in $ terms? What's the ROI of closing the gap?
Book a demoSRS Diagnostic
Granular visibility of where the business is ahead and behind the market - and why. Identifies which areas of sustainability perception will drive the most uplift.
Which competitor is my biggest threat? Where should I focus?
Book a demo Who uses SRS
Built for the teams making the calls.
Consumer brands
Unify the business around how the market measures your sustainability commitments. Use it in marketing (switching risk, growth opportunity), sustainability (business case, strategy alignment), insights (where to focus) and investment decisions. Lead your category, measurable outgrow your peers.
Corporates
Baseline your SRS, measure your risk exposure in $ terms, identify the gap to your peers and understand the drivers underpinning your SRS score.
Advisors & Consultants
Quantify the sustainability size of prize for your clients and pinpoint opportunities and gaps. Benchmark across organisations, categories and markets, then track progress to prove the ROI of your engagements.
How it works
One methodology. Any organisation. Every market.
SRS uses a consistent measurement instrument across all markets - making scores directly comparable across categories, geographies and time. The methodology is versioned and validated by the GMS Institute.
Methodology details are available on request. For practitioners and partners looking to deliver SRS, training and certification is managed through the GMS Institute.
Sample data
See the signal before you commit.
We can share sample reports drawn from existing data - so you can see what SRS looks like in practice before any study begins. Get in touch to discuss what's available for your category and market.
Sample data is based on existing studies. Current benchmark data available for UK, USA and Australia. SRS deployable in 64 markets.
Talk to us about SRS.
Whether you're looking to benchmark your organisation, understand the methodology, or explore practitioner or partner access - get in touch and we'll take it from there.